Backend Development & SSO Integration
Developed the Lexus Wholesale Parts Hub from the ground up, building a scalable WordPress backend to support a centralized resource platform for Lexus dealerships. The site serves as a secure, dealer-only portal providing access to marketing materials, pricing tools, partner integrations, and wholesale program resources.
Key contributions:
- Architected and built the full WordPress backend, including custom content structures and admin workflows
- Implemented Toyota’s Single Sign-On (SSO) authentication to enable secure dealer login access
- Structured role-based access to ensure content visibility aligned with authorized dealership users
- Designed the backend to support ongoing content updates, promotional campaigns, and partner integrations
- Ensured performance, security, and maintainability for enterprise-level use
The platform streamlines wholesale parts operations for Lexus dealers by consolidating tools, training, and promotional resources into a secure, easy-to-manage digital hub.
